Ayble Health Partners with Castlight to Expand Access to Digestive Care Solutions

Ayble Health, a virtual provider specializing in digestive conditions, has announced a groundbreaking partnership with Castlight Health, a leading benefits navigation platform. This collaboration marks a significant step in addressing the growing need for accessible and effective gastrointestinal (GI) care solutions in the workplace.
Innovative Integration of GI Care into Benefits Platform
Ayble Health has become the first digestive care partner to be integrated into Castlight's navigation system, which is utilized by numerous Fortune 500 employers and serves millions of employees across the United States. This integration allows Castlight members to access Ayble's services directly through the Castlight app, streamlining the process of obtaining specialized GI care.
The partnership addresses a critical healthcare need, as approximately 40% of Americans are affected by digestive issues. These conditions are among the top drivers of medical and pharmacy expenses, with GI symptoms being the primary reason for emergency department visits.
Comprehensive Care and Evidence-Based Approach
Ayble Health offers support for a range of digestive conditions, including Irritable Bowel Syndrome (IBS), Inflammatory Bowel Disease (IBD), and gastroesophageal reflux disease (GERD). The company's approach is backed by a multidisciplinary GI care team comprising doctors, advanced practice providers, dietitians, and psychologists. Notably, Ayble's methods are supported by 15 peer-reviewed publications, underlining the company's commitment to evidence-based care.
Sam Jactel, CEO and founder of Ayble, emphasized the partnership's efficiency in addressing the challenges faced by plans and employers in selecting and implementing healthcare solutions. "This kind of kills two birds with one stone," Jactel stated, highlighting the streamlined decision-making process that the integration offers.
Enhanced Member Engagement and Incentives
Castlight's platform is designed to guide members towards specialized care and digital health solutions, particularly valuable in an environment where healthcare choices can be overwhelming. Emelia O'Meara, director of strategic growth and partnerships at Castlight's parent company, Apree Health, noted that the collaboration aims to "create access to really clinically-sound digital health solutions like Ayble that we believe at their core are going to help with rising costs in medical spend while also meeting the very specific needs of members."
The partnership leverages Castlight's rewards and incentives program to drive member engagement. Users can earn points for completing various tasks within the Ayble program, such as meeting with providers, engaging with health coaches, or logging meals. These points can be redeemed for wellness products or converted into gift cards, creating a motivational system that aligns with Ayble's findings on the correlation between patient interaction and improved health outcomes.
Castlight reports a three to four-fold increase in enrollment for solutions offered through its platform compared to direct-to-member deployments. This increased engagement, coupled with the personalized benefits recommendations and seamless integration between Castlight and Ayble, presents a promising model for addressing the complex landscape of digestive health care in the workplace.
References
- Ayble Health becomes first GI solution offered on Castlight, a benefits navigator
Through the partnership, members will be able to access Ayble directly from Castlight’s app.
Explore Further
What are the key terms or collaboration model of this partnership between Ayble Health and Castlight Health?
How does Ayble Health's evidence-based approach differentiate it from other digestive care providers in the market?
What is the competitive landscape of gastrointestinal care solutions currently available on benefits navigation platforms like Castlight?
Are there other competitors engaging in similar partnerships to expand access to gastrointestinal care in the workplace?
What are the basic profiles and market positions of Ayble Health and Castlight Health in the healthcare industry?